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Which Social Media Platforms Should Your Dental Practice Focus On?

Jennifer Filzen

Rock Star Dental Marketing is a nationwide marketing agency helping dental practices grow their online presence. We know which social media platforms are most popular with dentists and their patients, and we can help you create a strategy to scale your practice; so you no longer have to ask, “which social media platforms should dental practices focus on?”


The Social Media Platforms Every Dental Practice Should Use

There are many social media platforms to choose from. Which one is best for your practice? Rock Star Dental Marketing is here to help you find out.


Here are some of the most popular social media platforms for dental practices:


Facebook – is the most popular social media platform in the world, with over 2 billion active monthly users. Your dental practice can use Facebook to connect with current and potential patients, share news and updates, and promote special offers. The importance of Facebook can’t be understated. Of all the social media entities, Facebook has the greatest community and is still the most effective means of engendering the relationship between business owners and the people that utilize their services. For a dentist, it’s a vital community.


Instagram – can be hugely useful for a dentist’s practice. Before and after pictures allow people who hide their teeth to see what could happen if they put their faith in your dentistry skills.


Twitter – can be used to great effect by dentists. If you’re witty, you can use Twitter as a platform to show off your personality and get potential patients interested in what you have to offer. It’s a great way to link in videos and links to your website.


Pinterest – is not terribly useful for dentists, sadly. It has options that could potentially be useful but is a less popular platform for displaying dentistry and your practice.


LinkedIn is a great platform for connecting with other professionals in the dental industry and potential patients. You can use LinkedIn to share news and updates about your practice, post job openings, and write articles about dentistry-related topics. Still, it is considerably less open than the Facebook community.


YouTube has wonderful potential for sharing educational videos about dental health and promoting your practice. You can use YouTube to create patient testimonials, share before and after photos, and give potential patients a tour of your office.


TikTok – can be incredible for attracting youth, but you have to be creative with funny and relevant skits for your work as a dentist. If you can do that, TikTok is for you!


These are just a few of the most popular social media platforms for dental practices. Rock Star Dental Marketing can help you create a custom social media strategy that will help you reach your target audience and grow your practice. Contact us today to learn more!


Rock Star Dental Marketing Makes Social Media Service Easier For Dental Practices

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Rock Star Dental Marketing is here to take marketing off your plate and let you focus on what’s important to you–giving beautiful smiles to your clients and keeping your business running! We serve the service industry nationwide and are excited to serve the dentistry industry with complete marketing offerings.

Our marketing agency can offer you social media optimization, blogs, optimization, standard operating procedures, and more! Schedule a Discovery Session or owner Jennifer Filzen directly at 408-833-9868. Learn how we can help you reach your tribe!

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